User Research and Interviews | FREE UX Design Skills | Online

About this class

Now that you understand design thinking and how the design process works, it’s time to explore one of the most popular sectors of human centered design and UX, user research.

This free, 2-hour session is the perfect place to get a better understanding of user research. From understanding where it fits into the UX design process, to formulating questions and conducting user interviews, to defining the needs and behaviors of your target audience using empathy maps. You’ll learn how to get into your user’s head using unbiased interview methods to ensure you’re designing products that your users actually need.

Make sure to join our next session: Customer Journey Mapping Basics. Get hands-on practice applying what you learned from our user research to visualize your user’s pain points with a journey map. We’ll see you there

Takeaways

• Understand why user research is important and where it fits into the double-diamond design process
• Learn how to formulate really good interview questions
• Get best practices for conducting effective user interviews
• Practice building an empathy map to better document and understand your user’s needs

Prereqs & Preparation

• This is a beginner friendly series, so no prior knowledge is necessary.
• A recording of every session from UX Design Week will be shared within a few business days after the week’s end.
• This session will be held in a Zoom webinar, so your mic and camera will be off. We’ll interact through the Chat, Q&A, and reactions.