GA Atlanta, Ponce City Market
675 Ponce De Leon Avenue NE, 2nd Floor
Atlanta GA 30308
Follow this workshop to get an email the next time it’s scheduled.
Sign-up not required
A quality Trademark or "mark" is the bedrock of any successful business or product. Protecting this valuable asset is imperative to a company's success, and yet surprisingly few entrepreneurs know much about what it is and how to protect it.
In this class, students will learn the fundamentals of trademark law, including what makes a good mark, how to select a mark, how to protect a mark, and how to properly use a mark in the marketplace to maximize the value of this important asset. This class is perfect for startup founders, CMOs, marketing team members, or other individuals who will be responsible for or are interested in learning about selecting a company name, product name, or designing a branding strategy.
Enter your email to start following
You’re following Trademark Law 101: Protecting Your Brand.
Start following any program. No need to enter your email again.