Long form content is STILL ALIVE and well. Despite shorter attention spans, snaps and the rise of Facebook "live", blogs not only help you educate your readers--they are still the most powerful form of content for search. Writing isn't so much about coming up with clever topics or appealing to short attention spans as much as it is about INTRIGUING your reader and creating valuable content. What is valuable content? We'll uncover that PLUS help you learn additional techniques to strengthen your voice, refine your editing skills and publish more consistently. THIS class is a workshop where you will brainstorm blog topic ideas, discuss their relevancy, identify keywords for your posts, produce a full piece of content and a draft AND get feedback editing via class.
•Leave with improved writing and editing skills
•Ideas to fill into your blog calendar
•One edited piece of content for your blog and a draft
•Answers to your questions about writing overall
Recommended to take "The Write Stuff: Creating Blog Content that Connects and Converts" but not required.
Please bring a laptop or note pad+a pencil/pen.