Storyboarding for Product Development

Boston campuses

GA Boston
125 Summer Street 13th Floor
Boston MA 02110

Past Locations for this Class

Storyboarding for Product Development

Boston

Boston campuses

GA Boston
125 Summer Street 13th Floor
Boston MA 02110

Past Locations for this Class

About this class

Storyboards are a natural, visual way to organize and communicate a customer’s journey before, during, and after they use your product. Creating a storyboard that shows how your customers will use your product is a powerful and effective way to approach product design.

In this class, you’ll be introduced to the concept of “Hollywood Style” storyboarding, as applied to product development. By using battle-tested frameworks to break down customer problems and potential solutions, you’ll gain appreciation for thinking through problems with a “customer first” lens and learn to leverage the power of personas to further define and refine your concepts.

Takeaways

  • Understand storyboarding for product development with battle tested frameworks.
    • Practice creating, using, and interweaving personas into customer-centric narratives.
    • Become familiar with popular techniques and tools for creating and sharing storyboards.
    • Learn to elicit feedback on storyboards and use them as Minimum Viable Products.

Prereqs & Preparation

Students should come to class with a product idea they’d like to pitch.

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