Social Media Strategy Workshop | Washington, D.C.
About this workshop
This half day social media workshop will take students through the best ways to utilise social media through an actionable strategy using storytelling, engaging content generation and social media monitoring.
Through a series of practical, hands-on exercises, students will learn tools to create actionable social media content, track media performance, create an ongoing dialogue with consumers, and collect insights to influence product development and marketing strategies.
Takeaways
- Find out which social sites are crucial for your business
- How to tap into existing communities to maximise reach
- How to grow and maintain a user base on social sites
- Effective community management
- How to develop a content plan and strategy
- Which tools to use to effectively promote a company / brand within social media
- Tools and tips to effectively monitor and track performance
Prereqs & Preparation
None
