Social Media Strategy Mapping
21

Thursday, 21 March

6:30 9:30 pm EDT

GA Boston

125 Summer Street 13th Floor
Boston, MA 02110
$60 USD
Regular Ticket
$60 USD
Total

Questions? Read our FAQs

Social Media Strategy Mapping

21

Thursday, 21 March

6:30 9:30 pm EDT

GA Boston

125 Summer Street 13th Floor
Boston, MA 02110
$60 USD
Regular Ticket
$60 USD
Total

Questions? Read our FAQs

About This Workshop

Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through a 6-step methodology that will help guide your efforts to develop an actionable social media strategy. You’ll learn how to structure your social media efforts, deploy your resources, and ultimately launch a social media campaign that is professional and provides results you’ll be able to interpret and understand.

Interested in seeing this class held privately at your organization?
Email us at bospartnerships@ga.co to request more info.

Takeaways

  • Learn how to develop and implement a social media strategy.
  • Create an elevator pitch that clearly defines your brand, audience, and key differentiator.
  • Define and track the KPIs most relevant to your business.
  • Describe the difference between major social media platforms.
  • Identify which platforms to use for your business.
  • Explain the difference between publishing, listening, and reporting tools.
  • Create a weekly content calendar for your business.

Preparation

None! Please bring a laptop to class, along with a notepad and pen.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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