Social Media Strategy for Nonprofits | Richmond

About this workshop

Capture your audiences on social media by gaining a key understanding of the differences across all social platforms and how to best use each. In this workshop we’ll discuss audience types, engagement rates, content strategy, social media mapping, and other key factors to making your platforms stand out from the crowd.


You’ll walk away with free resources, knowledge on how to design and obtain high-quality content, and ideas for how and when to post organically and implement a paid ad strategy to best promote your cause. This workshop is perfect for anyone who works in nonprofits, mission-driven businesses, or who wants to add a socially conscious lens to their digital footprint.

Prereqs & Preparation

Please bring a laptop or pen and paper to take notes

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