R is for Resilience: The 2021 Sports Event Landscape | Online

About this event

The ongoing pandemic has taken the world by surprise and has placed different aspects of society under great strain. Even though the sports industry has largely proven to be recession-proof, the global pandemic is forcing the postponement or even cancellation of countless sporting events.

While events like the Olympics have been put on hold and football matches are being held without fans in attendance, there remains a demand for sporting events in the pandemic world. At a time when social distancing has become the new norm, organisers need to find new ways to engage sports fans.

The industry will be forever altered post-Covid-19 but this is a good time to reinvent the industry and explore new possibilities to cope. Join our industry experts who have helped their organizations work around the obstacles and find out how you and your organisation can leverage on emerging technologies and innovations for business continuity.