Podcast 101

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

Podcast 101

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

About this class

For thought leaders with a need to amplify their authority and expand their reach, podcasting is quickly becoming one of the best ways to communicate your ideas, your passion, and your unique insights to an engaged audience. In this interactive workshop, we will review all the aspects of launching your podcast. You'll learn the importance of well-planned launch, as well as the keys to recording a professional sounding episode. Additionally, we'll dig into the best places to market your episodes once they are live.

Takeaways

  • Overview of podcasting landscape
  • Understanding the importance of a clear roadmap for your show
  • A list of the top podcast directories to submit your show to, including how to submit to the iTunes store
  • Understanding the importance of picking the right podcast hosting company
  • Reviewing the list of free and paid resources which can help all solo podcasters
  • The importance of batching episodes
  • Understanding how to create workflow that ensures the best chance of success
  • A plan for how to structure the audio elements of a podcast episode
  • Template for recording introductory episodes, intros and outros, understanding of open loops and call-backs
  • Worksheets that will help the student plan and prepare their episodes
  • Marketing cheat sheets that will provide direction as to where to share their episodes once live
  • An overview of sponsorship opportunities available
  • Best practices for reaching out to and engaging with podcast guests, including email templates

Prereqs & Preparation

  • Open to all levels.
  • Bring a laptop, writing materials
  • Have an plan for a show already outlined. It does not need to be definitive, but it will help to have a rough idea of what you would like your show to be about.

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