Personal Branding Workshop
8

Wednesday, 8 January

2 5 pm EST

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$50 USD
Regular Ticket
$50 USD
Total

Questions? Read our FAQs

Personal Branding Workshop | January 8

Jen Glantz Photo


Author, Speaker, Founder, Bridesmaid for Hire

8

Wednesday, 8 January

2 5 pm EST

GA NYC (Manhattan), Classrooms (3rd Floor)

10 East 21st Street
New York, NY 10010
$50 USD
Regular Ticket
$50 USD
Total

Questions? Read our FAQs

About This Workshop

Brands are most commonly thought of in the context of companies, but have you ever thought of branding yourself? Whether you’re considering a career change, interested in turning your side hustle into a full time job, or want to ensure that your name is thought of first when a new opportunity slides across your boss’ desk, we should all be focused on identifying the standout qualities and characteristics that make us the right person for the job.

In this workshop you will explore the components of a successful personal brand, determine your goals in building a personal brand, identify your target audience, who they are and how to communicate effectively and purposefully to build credibility and authority for your personal brand.

Takeaways

  • Deconstruct the elements of well-known and successful personal brands
  • Identify your target audience and goals in building​ a recognizable persona through your personal brand
  • Uncover the unique identifiers that differentiate you​/your personal brand​​ ​- Decipher the best way to communicate with your audience and build agency for your personal brand

Preparation

None. Please bring a notepad and pen to take notes. (We recommend leaving your laptop at home.)

Regulatory Information:

General Assembly’s workshops are for recreational purposes and are not regulated by the Bureau of Proprietary School Supervision.

About the Instructor

Jen Glantz Photo

Author, Speaker, Founder,
Bridesmaid for Hire

Jen Glantz is the founder of the Bridesmaid for Hire, a business started in 2014 from a viral Craigslist ad. Jen has told the story of starting her business to over 500 press outlets and continues to serve as a bridesmaid expert for media outlets around the world. Jen is the host of the You're Not Getting Any Younger Podcast, a podcast for people who want to disrupt their lives, for a good reason, to make them count. She is the author of the Amazon best-selling book, All My Friends are Engaged and Always a Bridesmaid (For Hire), published by Simon and Schuster. Jen created the website, The Things I Learned From, in 2010 as a platform to inspire, motivate, and share personal stories with strangers all around the world. She's a mentor for entrepreneurs, a brand consultant, and a hired speaker for conferences all over the world. You can learn more about her adventure at JenGlantz.com.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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