Part 4, Build Your Professional Brand on LinkedIn: Maximize Your Profile

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

Past Locations for this Workshop

Part 4, Build Your Professional Brand on LinkedIn: Maximize Your Profile

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

Past Locations for this Workshop

About this workshop

This series is perfect for professionals looking to move to the next level in their career. Learn how to outline content themes that align with your professional brand story for a stronger profile. Whether you are looking to move up, pivot your focus, or find the right next role, build a professional story that helps you stand out. In this four-part series, you’ll learn and apply best practices to enhance your LinkedIn profile for increased searchability, reach, and overall impact of your professional brand.

Chicago-based brand strategist, instructor, and coach Karianne Wardell, brings over 15 years experience leading marketing strategy for some of the worlds biggest brands and a method that has helped hundreds of individuals apply these same techniques to tell their professional brand story.

Part Four of the Four-part Series: Maximize Your Profile

You will learn how to create and engage with content that connects to your professional brand story to maximize your profile reach and searchability. You’ll use interactive worksheets to build go-to themes for writing content, engaging or sharing content, LinkedIn networking, and for in-person conversations.

Coming out of the session, you will have outlined go-to themes that align with your professional story for content development and networking talking points. You’ll also get 1:1 feedback in this session on your updated profile.

Takeaways

  • Create content themes that align with your professional brand story

  • Receive 1:1 feedback on your updated LinkedIn profile

  • Learn tips for social selling including content development and engagement

Prereqs & Preparation

  • Part 1 and Part 2 and Part 3 of the series are highly encouraged.

  • Bring a pen and paper to take notes

  • Laptop is recommended, but not required

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