MODERN DAY WISDOM: PURPOSE, HOW BUSINESSES CAN DO WELL AND DO GOOD | Online
About this event
Purpose is everywhere and everyone wants a piece of it. It’s on the lips of executives and board members alike as companies increasingly recognize its power... and organizations that are doing it the right way are seeing results fast!
If you are a Founder, CEO or HR professional that wants to create a purpose that drives motivation, passion and pride, don’t miss out on this opportunity to speak with people who have been on this journey.
Our Modern Day Wisdom events are a blend of genuine, insightful learnings, failings and secrets of success in a fun format. Not to mention, an opportunity to network with ambitious people over drinks and snacks.
Get purpose right, and your employees, customers, investors will LOVE you. And what does that love translate to? Loyalty, productivity, dedication, unity - and, ultimately, profit.
But get it wrong, and there could be serious consequences for your reputation.
Takeaways
There’s strong and growing evidence that having a strong, authentic purpose - a reason for being, beyond profit - is THE key to becoming a business that’s fit for the future.
Kin&Co’s research — representing 96 organizations across the country — showed that almost 80% (79%) of employees would consider leaving their job for a similar one at an organization with a social purpose and strong values. And from a customer perspective nine in ten Canadians (92%) would switch brands if a different brand of a similar quality had a compelling social purpose. If that’s not evidence enough, I don’t know what is.
Prereqs & Preparation
If you have any questions about this event, please drop us a line at Emily.Antoniadi@kinandco.com.
