Marketing Week | Content Marketing Fundamentals: Creating Content That Converts | Online

About this event

It’s easy to think that a great product or service will sell itself, but it’s rarely the case. In this class ideal for startup founders and marketers, you’ll find out how to market your content. You’ll learn how to utilise different types of content to tell a story, increase engagement around your content, and then repurpose your content for different channels to maximise visibility.

Takeaways

• Understand what content marketing is.
• Create a content marketing strategy.
• Learn how to repurpose content for different channels.
• Know the best tips to increase engagement.