Marketing in The Age of Hyper-Personalization

Online Campus

Online
Anywhere
Online

Past Locations for this Workshop

Marketing in The Age of Hyper-Personalization | Online

Online Campus

Online
Anywhere
Online

Past Locations for this Workshop

About this workshop

A short masterclass to equip you with all the key skills of Marketing in the age of hyper personalisation. In today’s highly cluttered digital world, a personalised message tailored to the audience, heightens relevance and is more likely to grab attention and evoke the desired action. This class provides an immersion into the role of personalisation, not only in Marketing but also in driving holistic business results by targeting the right audience, with the right message, at the right time.

You will learn how to formulate a personalised marketing strategy that helps drive conversion across key digital marketing channels. As a business owner, employee, entrepreneur or freelancer you will understand the role played by personalisation at each stage of the customer acquisition funnel and learn how to make your marketing on digital channels more effective. This class will expose you to hands-on frameworks and best practices of brands that have successfully adopted personalisation to their strategic advantage and get ahead of competition.

Takeaways

  • Learn how to build a powerful online personalisation strategy that can be integrated into your overall marketing strategy
  • Understand how personalisation can help you or your clients at each stage of the customer acquisition funnel, from awareness to engagement, to conversion and retention
  • Accelerate your learnings via practical case studies on how some brands have effectively used personalisation to meet their marketing objectives
  • Apply to your own business or brand the principles of personalisation via a simple to use yet effective framework

Coming up near you

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.