Intro to UX Design | FREE Online Livestream

Discover how design shapes our online experiences.

Step into the world of user experience design with General Assembly. During our introductory workshop, explore the decision-making process that dictates how users interact with digital products and see why businesses of all stripes have put out the call for UX talent. Plus:

• Learn what the world of UX design encompasses and why it matters.

• Touch on fundamental tools and techniques used by professional designers.

• Discover resources to continue learning about UX. Chart your own career path and pick up where this workshop leaves off.

• This class is taken completely online
• We will provide a link to the platform before the session.
• This class requires a computer and strong internet connection

Freddy Alcántara is a Design and Product Leader with over 2 decades of experience in Design, Product, Strategy, and Research.

Throughout his career he’s helped and led multiple teams through the entire product development life cycle from vision and discover to delivery and maintenance. This includes working on both internal and consumer facing products and services in start-up environments, internal agencies, large scale media companies, top investment firms, and Fortune 50 companies.

His main objectives include helping his business partners achieve long-term success through early vision development and alignment, customer problem identification, and measurable business objectives definition, documentation, and tracking, while balancing idea viability, technical feasibility, and customer desire.

About 2 years ago, Freddy agreed to share his expertise as a teacher and mentor, leading courses at General Assembly.