Intro to Instagram

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

Intro to Instagram

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

About this class

As one of the most popular social media platforms, Instagram must be a part of your brand awareness campaign. This course will introduce students to the platform, including the basics of creating a good username, posting appropriate and relevant content, creating community, and measuring return.

As a visually-driven platform, Instagram demands high quality photography and graphics. This class will cover what standards you should have for photo quality, how to achieve the established standard, and the need to maintain a consistent and visually harmonious profile.

The course includes tips for creating, maintaining, and maximizing an Instagram community relevant to your brand. Finally, the course will review advertising options on the platform.

Takeaways

  • Understand basics of Instagram – posting, photo quality, hashtags

  • Learn to effectively integrate Instagram into business/brand marketing

  • Learn tactics to grow following/engagement

  • Learn about Instagram Ads and scheduling tools

Prereqs & Preparation

Please bring laptop or notebook for taking notes. It's also helpful to bring your smart phone with Instagram loaded and ready to go.

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