How to Drive Your Business Through Branding

Washington D.C. campuses

GA Washington D.C. (1776 8th Floor)
1133 15th Street NW, 8th Floor
Washington DC 20005

Past Locations for this Class

How to Drive Your Business Through Branding

Washington D.C.

Washington D.C. campuses

GA Washington D.C. (1776 8th Floor)
1133 15th Street NW, 8th Floor
Washington DC 20005

Past Locations for this Class

About this class

Learn how branding can set you apart from the crowd, connect you with your dream audience & set the foundation for your business. You’ll walk away with a brand strategy that is tailored to you, your values & your biz all while working together with your fellow creative entrepreneurs!

Takeaways

  • Define your brand attributes, personality & values to use in your business decision-making.
  • Define what makes your brand unique and how to stand out from your competition.
  • Define your brand statement so that your ideal clients and customers know exactly what you do and why you do it.
  • Define the functional and emotional benefits of a brand and why that matters for your business.
  • Create a content marketing strategy using your brand as a compass.
  • Create a deeper connection to your audience and grow your following through brand strategy.
  • Walk away with actionable strategy to implement in your business

Prereqs & Preparation

This is a hands-on, no BS workshop. So come ready to get your hands dirty and do some serious work on your brand.

Things to bring: a pen/pencil/sharpie/whatever you like to write with and your favorite business notebook!

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