How To Create The Best Video Content

Online Campus

Online
Anywhere
Online

Past Locations for this Class

How To Create The Best Video Content | Online

Online Campus

Online
Anywhere
Online

Past Locations for this Class

About this class

Video is well and truly weaved its way into the fabric of our personal and professional lives. Businesses are well past the days of wondering ‘should’ they be creating video and are now focussed on the ‘how’.

It can be a daunting task to work out the best way to approach making a video. From working out who the audience is, to developing the concept, to the final stage of creating it. With so many options along the way, it’s necessary to know exactly what you need your video to achieve and what’s the best way to make it before you even start.

This class is aimed at business professionals who are looking to make videos that hit the mark. Whether they are creating it themselves or briefing in a production team.

Takeaways

  • The different types of video content you can create
  • The process of working out what success looks like
  • How to develop concepts
  • The different production options. How they differ and what’s right for your project
  • What should it cost to make different types of videos
  • How to find the right production option
  • Pitfalls to look out for
  • Basics of production

Prereqs & Preparation

This is a beginner class, but any experience creating or commissioning a video is a plus.

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