How Data is Shaping the World of Digital Marketing | Washington, D.C.
About this event
As consumers go increasingly mobile and location technologies evolve, they leave a trail of data that marketers once only dreamed of. But it is a complex mountain of data that requires an understanding of the types of data and how it should be applied. Data scientists hold the key to the future of predictive analytics and potentially the future of marketing.
Takeaways
Attendees will learn about the range of marketing data sources and ways it can be analyzed and applied to campaigns.