Google Ads Bootcamp | Raleigh

About this workshop series

Google Ads is the leading online marketing advertising service that allows marketers to promote ads on top of and next to Google’s organic search results. Through this bootcamp, you’ll get prepared to be Google certified in Google Ads by covering all necessary material to pass the search certification exams. This class is ideal for digital or traditional marketers looking to learn new skills, marketing managers who want to understand Google Ads instead of just outsourcing everything to an agency, and Founders/CEOs of startups who are looking for profitable way to boost conversions.

Takeaways

• Learn how to build successful Google Ads campaigns that work for user acquisition, e-commerce, and lead generation.
• Find out how to run successful Google Ads A/B testing strategies and avoid nasty pitfalls.
• Discover how to optimize spending and avoid throwing your money down the Google Ads wishing well.
• Learn everything you need to know to pass the Google Ads certification exams in search.
• Find out the most important strategies to maximize conversions and ROI for your Google Ads campaigns.

Prereqs & Preparation

None. Although researching Google Ads and signing up for a free account will make the class much smoother.

Please bring a laptop and create a free Google Ads account.