LinkedIn is the world’s professional social network and a vital resource to find business opportunities and form strategic alliances. In this class, we will explore LinkedIn’s unique feature-set and delve deep into the tools and techniques that will help you master LinkedIn. We will also walk through real examples of successful LinkedIn user profiles and learn the techniques to achieve an all-star profile.
Students will learn: - How to optimise your LinkedIn profile for search engines. - Striking the balance between professional and personal. - The unwritten rules of LinkedIn etiquette. - How to become an authority in your field on LinkedIn.
Familiarity with using LinkedIn.