Doing Copywriting Right: Engaging Your Audience | Online

Melbourne Campus

GA Melbourne
12A, 45 William Street
Melbourne Australia 3000

Past Locations for this Workshop

Doing Copywriting Right: Engaging Your Audience | Online | Melbourne

13
Attend the next event on Tuesday, 13 October.

Melbourne Campus

GA Melbourne
12A, 45 William Street
Melbourne Australia 3000

Past Locations for this Workshop

About this workshop

Are you, like most professionals, in amongst the storm of content to promote your brand and organisation, yet struggling to create it or keep your customers engaged? You're not alone. After all, if people aren't following your business' content and feeling engaged by it, then it's really a waste of time.

The year is 2019, and we're living in a world where business is highly social, products are complex, industries are evolving and customers expect personal attention.

This means that in order for your business to survive, you not only have to be creating regular content, it has to be engaging, relevant and fresh, and on platforms your customer will find it. The key to success lies in quality copywriting, and this class will give a brief introduction to set you on the right path.

This class will provide the building blocks of copywriting, as well as tips, tricks and real examples to help you improve your copywriting.

Takeaways

  • What copywriting is
  • Why it's crucial in business today
  • The difference between good and bad writing
  • How writing is a critical element in your Marketing strategy
  • Using copywriting effectively
  • How to improve your writing
  • Writing to communicate with your audience
  • Content creation in its many forms
  • Working with a copywriter
  • Tips and tricks

Prereqs & Preparation

This workshop will be completely live and online. In preparation, please download Zoom and Slack.

Coming up near you

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.