Developing Your Company Culture in Parallel With Your Product: A Free Class | Online

About this event

Students of this class will walk away with the basic concept and understanding of the importance of purpose driven business cultures and how, when aligned, it plays a key role with the success of any business.

In todays job market, alignment, engagement and retention play a major factor to the bottom line success of any business. When staff engagement globally is sitting at around 13% and retention of top staff is costing millions and has never been harder, it's no wonder that company culture development has been been gathering attention.

It seems like everywhere you turn there are articles on the importance of defining a unique culture that should rival the big silicon valley tech startups, or open resignation letters of leaders leaving their posts due to the toxic environments they work within.

More so than ever creating a healthy company culture, that aligns with and reinforces the positives beliefs of a business, is invaluable to its long term growth and success.

Takeaways

In this class students will learn the importance of defining and aligning a purpose, belief system and clear objectives and goals for your business. This clarity and vision are the foundational building blocks of creating a unique company culture that will drive engagement, reinforce your USP and attract/retain your top talent.

Students will also take away a simple to use structure to use with their team to start defining their cultural DNA.

• Framework to align core purpose, core values, brand vision and mission
• Introduction of purpose driven stretch targets and annual goal planning
• Concept of creating business rituals and celebrations

Prereqs & Preparation

This class would be beneficial for Founders, C Suites, Entrepreneurs, Solopreneurs, and Managers of all sorts.

Prereqs

Some self-reflection:

• Why am I doing what I am doing?
• What values and beliefs do I actively live my life by?
• What do I want to achieve with my business?

Prep

An open, honest attitude.