Designing for Conversion

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

Designing for Conversion

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

About this class

Understanding the psychology of digital user behavior will help you convert visitors to your site into customers. This class will teach you how how to create user flow diagrams and allow data to drive your design decisions while utilizing a fast-paced iterative design process.

Takeaways

  • Interpret user data and analytics
  • Apply design changes and iterations based on user data
  • Tools and processes to use when designing for conversion.

Prereqs & Preparation

Understanding of basic UX design principles and terminology. Students should bring a laptop to class.

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