Cashing In On Influence: Tapping Into The Power Of Influencers To Grow A Brand | Washington, D.C.

About this event

Social Influencers have become powerful brand allies in the marketing world. Partnering with the right influencer can work wonders for your brand, but how does one find those authentic influencers to advocate their brand message?

General Assembly and Official Instagram Business Partner, Planoly have teamed up once again to present a panel discussion around forging an authentic relationship between brands and influencers.

We've assembled a panel of brand experts, marketers and influencers to discuss: - finding the right influencers who will advocate your brand - building authentic relationships with your influencers - the role of influencer marketplaces, ad agencies, and PR firms in this growing industry - identifying key performance indicators and behaviors of influencers to achieve results

Come along armed with questions for the Q&A, plus stick around afterwards to connect with other like-minded folks in the industry over drinks and refreshments!