Business Development and Building Partnerships in Tech | Online

About this class

Entrepreneurs, small business owners, sales professionals, and career changers can all benefit from a greater knowledge of business development. In this class, you’ll receive an overview of the business development cycle, from outreach to developing and formalizing partnerships. You’ll learn how to build and manage a business development pipeline, establish what makes a good business development rep and team, and gain an understanding of how business development in technology is different from other industries. We’ll focus on the scope of technology companies and learn how to establish quality partnerships within the industry.

Takeaways

• Find out how business development differs from sales and marketing teams.
• Discover what’s important when building a business development team.
• Learn how to build a business development sales pipeline.
• Examine the resources and tools to build a sales pipeline - LinkedIn, Rapportive, etc.
• Go through a full business development cycle - from outreach to relationship building to closing.
• Find out when and why to use contracts, NDAs, and terms of service.

Prereqs & Preparation

None.

Students should bring a laptop to class.