Building Better Products with Open APIs | Online

About this event

Application programming interfaces, or APIs in short, are building blocks for digital transformation. In this digital age, APIs play a pivotal role in making IT systems more responsive and adaptable. At the core of the most successful digital companies, APIs create value for companies by enhancing mobile experience, connecting companies on the web, and improving operational efficiency.

Contrary to popular beliefs, you do not have to be a digital giant to incorporate APIs. Backed by open data, Open APIs are freely and readily available for anyone to use with relatively few restrictions from copyright, patents, or other mechanisms of control. They benefit both the publisher, by allowing them to expand their user base, and the developers, by enabling them to reduce dependencies and save time and avoid mistakes while writing code.

In this session, we’ll take a deep dive into Open APIs to uncover how they can accelerate go-to-market plans for startups, enable businesses to build personalised services, and streamline customer onboarding for a greater user experience.