Build Your Brand on LinkedIn - with Lofti

Washington, D.C. Campus

GA D.C.
509 7th Street NW, 3rd Floor
Washington D.C. 20004

Past Locations for this Class

Build Your Brand on LinkedIn - with Lofti | Washington, D.C.

Washington, D.C. Campus

GA D.C.
509 7th Street NW, 3rd Floor
Washington D.C. 20004

Past Locations for this Class

About this class

Balance best practices for creating a sellable LinkedIn profile with crafting a professional brand story that is connected to a deeper sense of self. Learn best practices for increased searchability, reach, and impact with your network on the platform. Use interactive worksheets to define your career vision and explore how to mindfully share your experience and unique skills. Craft a stand-out professional summary and headline that summarize your story authentically, while elevating profile searchability. Learn how to strategically build a resume that reflects your LinkedIn profile and what makes the two work successfully together.

Takeaways

  • Best practices to describe your experience while showcasing your accomplishments
  • How to target to a specific industry/position even if you don't have previous experience
  • How to optimize your LinkedIn profile for search engines
  • Learn how to strike the optimal balance between professional and personal on your profile
  • Find clarity on your professional brand through guided meditation and explore a process to start creating your updated, stand-out professional summary

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