1 Market Street, Podium Building (entry via Kent Street, to the red-brick building, next to My Lua)
Sydney NSW 2000
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Blogs can be an incredibly effective means for generating interest, respect and authority for almost any business. A great business blog should create value for current and prospective customers while supporting overall business growth.
Thoughtful preparation, consistent execution and intelligent optimisation are the keys to deriving the true value from a blog. In this course we’ll look at: conceptualisation, design & development, content creation, promotion and metrics-based optimisation.
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