Basics of Intellectual Property for Startups and Small Businesses | Online

About this workshop

Your brand is everything. You've worked hard to create it and now you should protect it from infringers and copycats. But where do you start?

So many entrepreneurs and business owners are often confused about the difference between a trademark, copyright, and patent. This presentation will be presented by two intellectual property attorneys who are far from your typical lawyers. They will present the content in a way that is easy, interesting, and applicable to your business. The attorneys will also take questions at the end and be available for scheduling free phone consultations.

Takeaways

1. The difference between trademarks, copyrights, and patents and how much they cost to file.
2. How to choose the right name for your brand.
3. How to know if you even have the right to use the name you chose.
4. Whether to use the little TM, the circle C, or the circle R on social media and marketing materials.
5. Whether your invention or mobile application has eligibility for patent protection.