Advanced Facebook Ads Workshop | Online | Online
About this workshop
Facebook advertising is a cheap and effective way to generate sales, but its full capabilities are not often utilised. This workshop aims to dive deep into the different aspects of a facebook advertising campaign and advanced techniques. Perfect for Business owners, Marketing managers and Marketing professionals, students will learn to set up a Facebook Advertising campaign from start to finish based on their own business and marketing objectives, pick the best targeting format plus discover best practices for tracking and optimisation.
Takeaways
- How to set up an optimised Facebook Pixel on their website
- Analyse audience data for business purposes
- Split testing demographics, placements and creatives
- How to build an email database at minimal cost using Facebook ads
- Integrate their Facebook advertising with Google Analytics
Prereqs & Preparation
Previous experience in running a Facebook campaign is required. This workshop will be completely live and online. In preparation, please download Zoom.
