An interface is a means by which a user interacts with a computer, service, or product. It’s a way of simplifying a complex system so that it’s easy to use. In this day and age of modern digital services and businesses, interfaces are omnipresent. Every day, we interact with websites, apps, and even voice assistants that all require some sort of interface for us to use.
For a business, having a well-designed interface for your app, website, or even your internal dashboards or CMS means easier actions and easier ways for users to find information. This ultimately ensures that your users take advantage of your product in a seamless way. A good user interface is one that’s largely unnoticeable. When a user starts noticing clashing colors, misplaced buttons, or unreadable text, they may feel frustrated and leave, never to return.
The practice of designing interfaces can take years to master and teams of people to execute. An interface is the result of the collective thinking of user experience (UX) designers, visual designers, developers, and other business stakeholders, whose different perspectives ensure that each user’s experience is simple and clear. UX designers plan and structure the interface, assuring that has been tested with users, works properly, and meets their needs. They then work with visual designers to craft the interface’s appearance so that it’s easy to use and actions are simple and clear to understand. This is all done in close collaboration with web developers, who build the interface in code and bring it to life.
It might seem like a lot of work, but interface design fundamentally rests on a few simple guidelines and principles. If you ask these questions and follow these steps, you’ll have an interface that enables your users to easily take advantage of your what your business has to offer.