Business Category Archives - General Assembly Blog | Page 7

How to Say “No” to Your CEO’s Random Product Ideas

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how to say no to your boss's idea

Here is how it happens. You see the CEO in the hallway and he stops you. He then says, “I was thinking about this the other day—I have a great new idea for a feature.” You nod politely and walk back to your desk—feeling sick to your stomach along the way.
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20-Year-Old Entrepreneur Is Using Data to Retune The Music Industry

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Raffi Khatchadourian, COO of indify

Raffi Khatchadourian is a Mathematical Economics major and incoming junior at Colgate University. A self-starter and talented entrepreneur, Raffi has established himself as the COO of indify, an emerging music startup, before many of his peers have even declared their major. Back in January, Raffi attended GA’s week-long Business Accelerator program in partnership with Colgate University. Since then, he and his co-founders have gone on to win $10,000 in funding from Colgate University’s Entrepreneur Weekend Shark Tank and $15,000 from Colgate University’s Entrepreneurs Fund. Read on to learn how this young entrepreneur transformed his passion for music and data into a successful early-stage startup.

Follow Raffi @DeadliestKhatch and his startup at @_indify. Continue reading

How To Have an Awesome Product Launch

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Building-Buzz-For-A-Product-Launch

It feels invigorating to build awesome products. If you are a product manager, you have the unique chance to lead an idea from conception through completion. This opportunity inspires product managers to get out of bed excited each day.

A major achievement for any PM comes on the day that they launch their product. This is the day when months of hard work is placed into customers’ hands. There is little more rewarding than watching an idea come to life for end users.

But make no mistake — product launches are stressful. Product managers are pulled in several directions at once and have endless people to please. In the lead-up to launch, this can cause burnout.

Before you get in over your head, take a moment to step back and reevaluate. Product launches are most successful when you plan ahead for them from the start — well before your product goes to market. Continue reading

3 Components of Every Great Product Strategy

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product-strategy-ga

If you are a great product manager, you know a secret that others ignore: managing relationships is essential to your job and overall business strategy component. As the “mini-CEO” of your product, sometimes it might seem like your main job! Teams from sales to engineering all have a stake in your product. And they often want to see updates presented “their way.”

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4 Must-Have Attributes of Amazing Product Managers

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Starting-And-Managing-A-Successful-Product-Management-Career

On a January day fresh out of grad school, I was transitioning into the world of work. I had accepted a role overseeing a B2B video web series run by a small consultancy. I was this project’s first full-time hire, which involved everything from growing subscribers and HTML editing, to scripting interviews and analytics management. When it came time to figure out a title for my new role, I suggested that I be a digital strategist.

The boss considered my idea for a moment. “How about ‘product manager’?” he concluded. “Because AppBeat is the product.”

Without a clue about what product management was, I had suddenly become one. My story is not uncommon; product management is a career people often fall into, without formal training or education.

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How To build an MVP in 60 days

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James-photo

After a failed attempt at starting a carpool company between 2011 and 2013 in Beijing, I found myself back in the States job searching for startup gigs in the Greater Seattle Area.

Having graduated from the University of Washington with a non-computer science degree, many technical positions were often out of reach.

So during my job search, I started working on a side project to brush up on my technical skills; and I decided that if I was going to build something, it had to fit the following criteria:

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What Does it Take To Be A Product Manager?

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Agile-Product-Management-With-Scrum

Despite how common the product management role has become across numerous industries, there has been a lot of debate and discussion about what a product manager actually does and how to do the job effectively. It doesn’t help that the responsibilities often vary from company to company, and even within a particular team.

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Uncover The Top 10 Quotes from Peter Thiel’s Book, “Zero to One”

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Peter Thiel

It’s hard to pinpoint exactly what tech billionaire Peter Thiel is most famous for. Co-founding PayPal with Max Levchin? Launching Clarium Capital or Palantir Technologies? Early-stage investments in notable startups like Facebook, LinkedIn, and Tesla? Or perhaps it’s his contrarian views on education, science, and technology.

No matter which of his accomplishments you deem most note-worthy — they have certainly solidified Thiel as one of the greatest entrepreneurs, venture capitalists, and original thinkers of our time.

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The Best Blogs for Product Managers

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blogs for product managers

There’s a reason product managers (PMs) are called “mini-CEOs.” They must drive an idea from start to finish. This road from conception to user acquisition is fraught with red lights, stop signs, and detours – so PMs need all the support they can get.

The right blogs can be a PM’s best friend — and these seven will get you started.

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‘Lean’ Product Management: Past, Present, and Future

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Building-Great-Products-The-Lean-Startup-Way

The lean movement has become the rallying cry of entrepreneurs everywhere, keeping enterprise product managers on their toes as they try to understand how, or even if, they should be implementing the iterative learning methodology into their processes.

But beyond supposedly leading to ‘more innovativeness’ more efficiently, what does lean mean for today’s product managers? By understanding where the term came from, I think product managers can better understand where it’s going, and how it impacts them.

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