Singapore
Hi, I'm Zunaidi, or call me 'Zoey'. Hailing from Kuala Lumpur, my work involves humanising experiences through UX design, user research and design thinking.
I started my career as a client servicing intern at JWT Kuala Lumpur (a branding agency) where we launched creative campaigns through print media, tv commercials, etc.
I got into UX by chance, because my mentor took a chance and shipped me over to Singapore. My journey then spanned across designing a digital bank for the underserved millions across the sprawling archipelago, to developing a nationwide volunteer platform. The combined 8 years in agency and consulting have truly been enriching. I’m excited to expand my journey in-house in 2022 by joining the awesome team at OCBC Group.
Aside from work, I provide design mentorship on ADP List, take care of my many plant babies, deliver food to homebound elderlies on the weekends and spend time at the gym!
I think people are best experienced in person. Ask me anything over kopi c kosong or any beverage of choice.
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