Yasmeen Turayhi is a Product Marketer, former Global Product Marketing Lead at AdRoll, editor of “The Product Launch,” a writer for HackerNoon publication. She has taken over 200 software products & features to market across various growth stages from seed stage to series d & acquisition. She comes from a diverse background with experience in finance, energy, payments, fintech, healthtech, adtech and marketing technology. Yasmeen serves on the Board of Directors of TechWadi and is a Go-To-Market mentor at Founders Institute, where she works with aspiring entrepreneurs, and has previously taught a Product Marketing bootcamp at General Assembly.
Product Marketing Bootcamp
This bootcamp that will teach you the end-to-end framework on how to launch and commercialize a product.
Product Marketing Debunked: A Talk by Author Yasmeen Turayhi
During the discussion, Yasmeen will dive into the go-to-market framework shared in her book which can be applied to a number of products, verticals, and industries.