Walter Lim
Editor and Director, Cooler Insights
Geek, book nerd and information junkie, Walter has over 20 years of senior management experience in PR, content marketing, social media marketing, and corporate management. As a content strategist and influencer, he worked with clients like NTUC First Campus, Bosch Appliances, Jurong Point, Nanyang Technological University (NTU), Infocomm Development Authority of Singapore (IDA), Coca-Cola and Housing and Development Board (HDB).
Formerly heading Corp Comms and Marketing at IRAS, NHB, and NTUC Club, Walter was a social media pioneer in the public sector. A part-time lecturer in marketing and communication modules, Walter was a judge for the Singapore Blog Awards (SPH) for the past five years, and regularly speaks on topics like content marketing, influencer marketing, and social media marketing. A prolific writer, he shares his thoughts on marketing, PR and personal development at coolerinsights.com
Previously (1):
Influencer Marketing
Learn how to build and leverage influencer relationships to promote your product or service.