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Virginette Acacio

Global Social Media Lead, Snowflake

San Francisco

Virginette is a creative social media professional with over a decade’s worth of experience in tech; spanning startups, enterprise companies, consumer business, venture capital and PR. She helps companies elevate brand awareness by crafting a unique online voice and growing influence through authentic engagement.

From ‘trend jacking’ a news cycle, creating tweetable experiences at shows, Virginette relishes the challenge of brevity and velocity that social media offers. Behind the tweets, she teaches employees and execs how to show up online and exercise social best practices that amplify the brand.

As the modern-day novela and news source, Virginette believes that social media has imminent impact. The words and images we use have power- and choosing the right ones is both art and science.

In her free time, she enjoys making music, basking in the SF sunshine when Karl is away, spending time with friends and family, and being a DE&I light bearer.

Virginette currently leads global social media at Snowflake, Inc., which went public last fall.

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