Vincent Barr helps companies grow through user acquisition, split testing, and web analytics processes. He is the Online Marketing Manager at MongoDB, the open-source database designed for scalability and developer agility. He runs paid advertising, split testing, and web analytics.
Previously, he has helped a range of organizations - from a venture-backed startup launching a new product to a magician improving his eCommerce shop, and so on - to better achieve their business and user goals.
Vincent is a Google Partner, Optimizely Platform Certified, and holds certifications from Google in AdWords Advanced Search, Digital Analytics Fundamentals, and AdWords Advertising Fundamentals. As a former student of General Assembly's Digital Marketing Course (2012), Vincent is excited to rejoin the classroom.
In this 10-week or 1-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.