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    Varun Agarwal Photo

    Varun Agarwal

    Head of Data and Analytics - ASEAN, Reckitt Benckiser

    Singapore

    Varun Agarwal, leads data and analytics for Reckitt Benckiser (RB) in ASEAN. He focuses on leveraging analytics to drive business performance via marketing effectiveness, making better media choices, and enabling better GTM for the core brands.

    He was previously with Coca-Cola for more than a year, during which he led regional analytics and insights capability development, training and deployment to solve key business issues and unlock opportunities. Prior to this, he was with P&G first joining as manager, brand strategy, analytics and insights for Pampers, overseeing the Philppines, Vietnam and Japan markets. The role later evolved to oversee Insights for Pampers, Whispers and white space expansion for Asia Pacific.

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