Creative Director and Digital Strategist, CAKE & TheWriting
Find TheWriting on Instagram: @thewriting
Find CAKE on Instagram: @The_CakeFace
The founder of creative agency ‘CAKE’ and the typography brand ‘THEWRITING’, Tania has used her 10 years of media experience to successfully carve her place within the area strategic social marketing. With a background that spans TV news reporting, radio production, journalism, PR and advertising she discovered the most efficient and successful way to communicate with the people was through social media.
CAKE was created with the idea that we can break out of the original old marketing formulae and has worked on campaign ranging from the Cancer Institutes Skin awareness initiate Pretty Shady, cult sensation - Gelato Messina and her creative persona TheWriting which was founded via social media has grown to include worldwide exhibitions and collaborations.
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