Tabitha Green is the Director of Integrated Marketing at Kin Community where she helps drive awareness for Midwest based brands through video content across multiple social platforms.
With a love of fashion and a need to communicate with like minded women, Tabitha turned her interest into a hobby and started the lifestyle blog Defining Tabitha in 2008. As media trends evolved and her blog grew, Tabitha combined her marketing expertise with first hand influencer experience to provide brands with robust marketing strategies mixing traditional and emerging media tactics to meet business objectives.
Prior to joining Kin Community in 2014, Tabitha was an Account Executive at BlogHer working with brands to build their influencer strategy. She also served as the Shopper Marketing Manager at Walgreens leading marketing efforts for the national launch of Boots beauty products across the US. Earlier in her career, Tabitha served in marketing roles at Turner Networks, ABC Television and DIRECTV.
Tabitha earned a bachelor’s degree from Seattle University and was recognized as one of Refinery29’s Biggest and Brightest Chicago bloggers in 2011.
Next Level: Social Media Influencers Panel
General Assembly presents a panel discussion with some of the most influential social media movers and shakers.