Sydney Stein

Co-founder and CEO, Wimze Digital

New York City

"Sydney Stein is the co-founder and CEO of Wimzē, a social-first creative agency working exclusively with wellness and mission-driven brands. With experience in the digital space spanning over 8 years, Sydney has a holistic understanding of social media and how to use it to support overarching business objectives.

Wimzē was founded on the core concept of mission-alignment: Good ideas come from good people that are inspired by positive impact. Wimzē is committed to using the power of advertising with integrity and the goal of making the world a better place. Some of the brands Wimze has worked with include Indie Beauty Expo, Beauty Independent, World Science Festival, myWorth, Honest Marijuana, Pure Green and more.

Sydney is now an instructor at General Assembly and has taught many workshops around Manhattan, Long Island and Los Angelos for Stacklist, Beauty X Summit, Yale University, NYC’s Small Business Services (SBS), among other independent entities. While Sydney’s expertise lies in digital marketing and creative storytelling, her true passion is in understanding people, behaviors and communities. She spends her morning commutes to Greenpoint reading books such as Daring Greatly, Emotional Intelligence 2.0, and The Second Mountain and listening to podcasts such as The Goop Podcast, Esther Perel and How I Built This. She is a proud high school mentor through iMentor’s NYC Chapter, a volunteer for her local animal rescue, and an all-around listener and fixer. Sydney is a big lover of the outdoors, bluegrass music and wandering the mountains of Colorado and Wyoming."