Sofia Madden | General Assembly

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AI & Machine Learning
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AI Marketing
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AI Experience & Design
Take individual courses or combine them to master the tools and methodologies that power modern AI product design.
About GA
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Begin your learning Pathway

AI Fundamentals

Take individual courses or combine them to build end-to-end AI capability for the modern workplace.

Begin your learning Pathway

AI Data Analytics

Take individual courses or combine them to master the tools and methodologies that power modern AI data analytics.

IT Bootcamp

Begin your learning Pathway

AI & Machine Learning

Take individual courses or combine them to master the tools and methodologies that power production-grade AI applications.

Begin your learning Pathway

Take individual courses or combine them to master the tools and methodologies that power modern marketing.

Begin your learning Pathway

AI Product Management

Take individual courses or combine them to master the frameworks and methodologies that power successful AI-driven products.

Begin your learning Pathway

AI Software Engineering

Take individual courses or combine them to master the complete AI software engineering stack.

Begin your learning Pathway

AI Experience & Design

Take individual courses or combine them to master the tools and methodologies that power modern AI product design.

Sofia Madden Photo

Sofia Madden

Co-founder, Executive Producer, Principle Co.

Sydney

Sofia is the Executive Producer of Principle Co. a strategic and creative agency that works with advocacy, non-profit, political organisations and progressive businesses. Using creative storytelling, innovative technology, and targeted data Principle Co builds strong movements and healthy communities to create a more just and equitable world.

Sofia co-founded Principle Co. in 2014 and since then has worked on some of Australia’s largest social campaigns and issues, with clients such as the Australian Labor Party, GetUp!, Australian Council of Trade Unions and Yes Equality.

Sofia Madden Photo

Coming up near you

AI-First Product Management

This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.

AI Workplace Fundamentals

This course is designed to prepare learners to use the most powerful Generative AI tools and apply the strategic frameworks needed to leverage them effectively and responsibly.

Data Analytics and Visualization

In this course, the learner will gain a hands-on introduction to data analytics and visualization using SQL and Tableau.

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