Selim Ahmed

Founder, Managing Director and Director of Digital Strategy, Bourne Digital

Melbourne

Selim started his career developing mobile applications for Telstra in the early 1990’s. His career started in UI design and development and has since extended to include 15 years as a management consultant including 6 years as the National Director for the PwC Digital Services business. In this role Selim was an executive consultant and coach for digital product strategy, digital service design and mobile-led customer experience.

Selim spent 3 years at SAP leading the national mobile and user experience solution group with a focus upon cloud based digital solutions.

He is now the lead digital strategy consultant, founder and managing director of Bourne Digital, a design-led digital innovation consultancy. Selim works with executive stakeholders to define and implement digital solutions (with great User Experience) that disrupt the status quo for improved productivity, engagement and revenue. Selim has consulted to the finance, retail, telco, health and government sectors, and is naturally curious to challenge the way our world works.