Marketing
Shifting Directions: How to Navigate a Career Change
This panel will discuss career changes in marketing - how to do it, how to explore options, and moving into the digital world.
Sandy Potter
Director, ProKarma
Atlanta
With over 20+ years in the technology industry, Sandy has led multi-faceted teams across marketing/creative, inside/outbound sales, and service delivery organizations. Her passion for personal and organizational growth positioned her to lead high-impact corporate initiatives including employee engagement, sales force and marketing automation, and profitability improvements. Currently she helps clients drive growth through actionable insights as Director at ProKarma, a Forrester Leading Wave provider in Customer Loyalty and B2B Marketing. An active member of the ATL startup community, Sandy spends her time mentoring social impact and female-led startups as an advisor to Civic Accelerator and Launchpad2X cohorts and serves on the board of Atlanta Technology Angels. Weekends she can be found cheering on her Clemson Tigers and exploring the southeast for unique small towns and paddleboarding spots.
Upcoming Courses
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