Sam leads the award winning UK communications team for the world’s largest human rights organisation. He oversees mass marketing and strategy across digital, print, publishing and AV and spends his days figuring out ways to show people they have the power to change the world. In his time at Amnesty he has campaigned against every type of abuse and what he doesn’t know about human rights you could write a book about. Many have, they are good. But he has picked up the gist and successfully driven a huge increase in engagement with the brand. Now he is focused on how Amnesty can reach out to even more people to join the fight for a fairer world.
Modern Day Wisdom #3: The comms heroes fighting for the cause & giving us hope
Listen to a panel of the brightest comms minds, whose work is making our lives and our planet a little better in 2017.