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Roxanne Ong is the Head of Beauty Tech, Consumer Tech & Education of the Digital Transformation Office at the Shiseido Group. Roxanne is responsible for the strategic development and delivery of innovations and technology that enables Consumer Engagement in the digital age. As Head of Education, Roxanne is also responsible for driving change in People and Organization as part of Shiseido’s Digital Transformation journey.
A 20-plus year veteran of the digital space, Roxanne’s diverse professional experiences spans global corporations, tech start-ups and global consultancies across the beauty, education, travel, automotive and retail categories. She has held management positions across the CRM, Loyalty, Commerce, Branding and Digital Marketing disciplines at Estee Lauder Corporation, W Hotels, Ogilvy One, Hailo (now MyTaxi) and General Assembly.
Roxanne is a data and design junkie, and will speak and interpret in Excel and Eames when the opportunity calls for it. She also speaks, reads and writes Mandarin, and is a Singapore native.
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