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    Ricardo Motti

    Head of Creative Strategy, Spotify

    London

    Before he got to Spotify, he was an English teacher, a terrible rhythm guitarist, a bartender, a telecommunications lawyer, a photojournalist, a translator of legal contracts, a very amateur stand-up comedian and an advertising creative director. (Lawyers do earn more, but advertising is much more fun.)

    After 10 years in advertising agencies in Brazil and London working on cool and uncool projects, he now lead a global team at Spotify focused on convincing marketers about the creative potential of audio advertising.

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