Raymond is a digital analyst who has over 10 years of experience on digital and web projects with clients including the Peninsula Hotels, AIA and Rosewood Hotels & Resorts. He’s a certified Google Analytics professional as well as a trained digital analytics practitioner who helps people getting actionable insights from data.
Raymond also shares his thoughts on digital analytics through his blog whymeasurethat.com.
Introduction to Google Analytics
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
Analytics That Really Matter: Advanced Google Analytics
Google Analytics is the most widely used analytics tool. In this workshop we will go into depth so you can actually get most out of this powerful tool.
Channel King in a week: Channel Marketing Bootcamp
In this Bootcamp you’ll be discovering how to use the different available channels to your brands’ advantage. Apply all you learn immediately to your own situation!
Introduction to Google Analytics (Cantonese Class)
認識如何使用Google Analytics量度網站的效能，從而更深入了解你的用戶及改善你的業務。-- Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
Web Analytics for Developers
A workshop for developers and website owners to understand how to use web analytics tools like Google Analytics and Google Tag Manager to track user behaviour and generate revenue.