Rainbow currently works as a Strategic Account Manager Socialbakers, to develop and grow relationships with the biggest clients across Asia Pacific by driving more value in using Socialbakers platform and servicing clients with social media analytics, community management and other consultative services. She also oversees the operation in the Singapore office.
Prior joining Socialbakers, Rainbow was working in social@Ogilvy, leading multi-platform social media strategy for Ogilvy’s largest regional and local clients, with emphasis on paid-earned-owned integration, content strategy and social media listening. Rainbow has had extensive experiences in SaaS and non-profit organizations in various markets across North America, Asia and the Middle East. She has lived in Hong Kong, Canada, Iran, Egypt, Algeria, United Arab Emirates and Singapore.
Social Media Bootcamp
Learn about different social media platforms and how to use them for maximum results. Also see what free marketing tools are available.
Data Driven Social Media Strategy for Business: Expert Panel
Learn how to get the most out of your social media presence by tapping into and analysing the rich source of data it provides.
An Expert Panel on Data Driven Social Media
Three experts who had either worked for, with or behind data-driven social media discuss how to get the most out of your social media presences.